Jun 092008

Fortunately Mobilarm will provide some for you if you fall overboard. The company’s website announces: “Mobilarm provides lorem ipsum dolor sit arnet, cons etetur sadlpiscing elltra sed diam nonurmy”, which is a relief to know, but what does it actually mean?

Mobilarm’s page on it’s recently launched V100 VPIRB, doesn’t enlighten us so prehaps lorem ipsum is an optional extra on top of the $749 asking price.

Okay, I’ll come clean, just to prove that being sarky can be educational. “Lorem ipsum” is a place-filler used in designing pages, print or electronic, which stops you being distracted by the meaning of the words so you can concentrate on the look of the presention. Evidentally this oddity is left over from the design stage of the Mobilarm webpage.

The effect appears in Explorer and Safari Browsers but does on Firefox.

Lorem Ipsum does have a noble lineage, though. It’s based on a text by Cicero, “The Purposes of Good And Evil“, written around 45BC. In translation part of it reads “Nor again is there anyone who loves or pursues or desires to obtain pain of itself, because it is pain, but because occasionally circumstances occur in which toil and pain can procure him some great pleasure. To take a trivial example, which of us ever undertakes laborious physical exercise, except to obtain some advantage from it? But who has any right to find fault with a man who chooses to enjoy a pleasure that has no annoying consequences, or one who avoids a pain that produces no resultant pleasure?”

I don’t think he’s talking about kinky stuff but the benefits of hard unpleasant work, like seafarers from third world countries going aboard ship to give some hope to their families for an escape from poverty.

I’m sure the V100 works and will provide you with all the lorem ipsum you need when you fall overboard.

  One Response to “How Much Lorem Ipsum Does an MOB Need…?”

  1. Chantelle Hadley of Mobilarm dropped us an email thusly:

    “Thank you for bringing this matter to our attention. The problem has now been rectified. If the browser being used to view the flash doesn’t have the required version of flash player, a placeholder image displays. Unfortunately the placeholder image wasn’t current, but was instead a version from the testing stage of the site.”

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